Eric brings a wealth of leadership experience across EMEA, North America and Asia in the field of media monitoring, evaluation and measurement, having previously served as Senior Vice President for Cision’s Insights division, as well as having led and delivered strong growth at PRIME Research’s UK subsidiary.

In his most recent role he served as Chief Operations Officer North America at pressrelations, leading sales enablement and customer success teams and delivering a client-centric go-to-market strategy which delivered significant business growth in the region.

Petra Masinova, Chief Commercial Officer of Onclusive, commenting on the appointment, said:

“Eric’s rich experience in sales enablement and service delivery and his track record of leading tech-enabled, media intelligence companies through client-centric growth is a huge value to Onclusive. Our ambition is to be the most trusted media monitoring and analysis provider in Germany and, with Eric on board, we have the right expert leadership in place to deliver this.