Bounteous and EnterWorks Combine Strengths Across Data and Experience Management in Enabling Brands, Retailers, and Restaurants to Personalize Consumer Engagement
EnterWorks, a leading provider of Master Data Management (MDM) and Product Information Management (PIM) solutions, and Bounteous, a provider of big-picture digital solutions, today announced a content and commerce partnership to deliver holistic digitally powered foundations for consumer-facing companies. EnterWorks brings its superior technology platform, EnterWorks Enable™, an advanced evolution of MDM known as Multi-Domain Experience Management (MxM), comprising converged MDM, PIM, DAM and portal technologies, to the partnership. Bounteous, meanwhile, brings a collaborative, cross-disciplinary model for digital commerce that enables their clients to create rich, relevant customer experiences that drive results.
“All commerce companies know that compelling experiences for their customers are based on converging data and digital assets in a personalized manner at the right time in a consumer’s journey. This is especially the case when it comes to larger, global brands which have to navigate differing expectations of digitally empowered local consumers,” said Jean Bordelon, Director of Data Management at Bounteous. “EnterWorks brings the rigor of essential back office technologies together with experience management capabilities to help us create a powerful, demand-side offering.”
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